Data Collection, Market Analysis, and Target Market Strategy

Your answers to questions should be based on your understanding of business marketing concepts and the way you applied them in your Data Collection, Market Analysis, and Target Market Strategy.
You are not expected to use other external references in your response. However, if you do use external sources you need to cite them according to Harvard referencing conventions. In other words, you must cite and reference all sources other than information from your Market Data, Market Analysis, and Target Market Strategy reports, and the Target Market Background document.
**Using bullet-points in answers is acceptable but is not a substitute for clearly expressed thoughts.
PLEASE READ THOUGH COMPANY BACKGROUND AND PROVIDING MATERIALS CAREFULLY
DO NOT WRITE DEFINITION OF CHANNEL MANAGMET. DEVELOP MARKETING APPLICATION.
QUESTION – PRICING STRATEGY (10 MARKS)
Price-setting is an important part of target market strategy. In your own words, describe how you set prices when you developed APMC’s target market strategy, making sure to explain the implications and intended outcomes from the decisions you made.
Make sure to use specific examples from your Data Collection, Market Analysis, and Target Market Strategy to illustrate your response, as required. Answers to this question should be not more than 500 words.
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