Consider a new product or service that you envision for your company that could be part of a
solution to customer’s needs or desires.
Based on your work in the prior assignment on Customer Discovery and Customer Validation, your
challenge for this assignment is to interview at least 10 prospective customers and analyze the
• Using data from your customer interviews, and the principles discussed thus far in the course,
explain why a new product or service that you envision for your company could be part of a
solution to the customer’s needs or desires? Please respond in approximately five
• Include a description of what customer job or jobs your solution will help, how it will help, and
what else would be needed for it to be useful to the customer
• Use data from your customer interviews to support your case that this is a “must-have”
solution rather than a “nice-to-have”.
Such a cheap price for your free time and healthy sleep
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