Case Study Report

Case studies from the list below will be assigned to you as groups (2-4) students. No more than one group for each case study. You will need to search for references to understand the case. Discuss with your group the case study, answer the questions about your case and analyse it according to the “Guide to analysis a case study”. You will provide a report for the case studies.
The following is the criteria for assessment

  • Case study report (10 points)
Criteria Weight
Very poor <60% Poor
information from the website of the case 0-11 12-13 14-15 16-17 18-20
Summarize the case (use graphs and tables) 0-11 12-13 14-15 15-17 18-20
Case study Analysis according to the Guide 0-11 12-13 14-15 16-17 18-20
Link the case study to course topic 0-5 6 7 8 9-10
Answers to the questions 0-5 6 7 8 9-10
Conclusion and Suggested Solution 0-5 6 7 8 9-10
References and Report format 0-5 6 7 8 9-10
Total 100 (*10%)

Note:  You will write your cases in the format of a GP report. Download the GP report template and write your case study report in this format.

  1. A) Using the website of the organization (business) of each case, answer the following questions:
  • What are the company mission, vison, goal, and objectives?
  • What is the business strategy?
  • What are possible IS strategies that can be linked to this strategy?
  1. B) Reading the case study,
  • Summarize the case, use graphs or tables as possible
  • Link the case study to course topic
  • Reading the case study, Analyse the case according to the “Guide to analysis a case study” and by answering the questions written with the case.

Submitting the case studies report will be in week 12, both softcopy (blackboard) and hardcopy


According to the case study task, you will present your work starting form week 13, according to the given schedule.

  • Presentation (10 points )
Criteria Weight
Very poor <60% Poor
Presentation skills (eye contact, time management…) 0-11 12-13 14-15 16-17 18-20
Presentation content (professional, attractive…) 0-11 12-13 14-15 16-17 18-20
Ability to deliver information in simple way 0-11 12-13 14-15 16-17 18-20
Group work (Collaboration, fairness of distribution…) 0-11 12-13 14-15 16-17 18-20
Discussion (response to questions by other students and the teacher, …) 0-11 12-13 14-15 16-17 18-20
Total 100 (*10%)


  1. Using the case study task, present your cases as a group
  2. Students can use MS PowerPoint tool or other presentation tools.

The Case Studies

Main reference of the cases:
Laudon, K. C., Laudon, J. P., & Brabston, M. E. (2015). Management information systems: Managing the digital firm. Global edition. Pearson. 14th Edition

1) Identifying Market Niches in the Age of Big Data
2) Facebook Privacy: There Is No Privacy
3) Toyota Motor Europe Manages with the Cloud
4) The Greening of the Data Center
5) Is It Time for Cloud Computing?
6) Driving ARI Fleet Management with Real-Time Analytics
7) RFID and Wireless Technology Speed Up Production at Continental Tires
8) “MiniDuke” Exposes EU Cybersecurity Gaps
9) Stuxnet and the Changing Face of Cyberwarfare
10) Information Security Threats and Policies in Europe
11) Customer Relationship Management Heads to the Cloud
12) WIM Industries: From MRP to ERP
13) Otto Group: Profits From Prediction
14) Will Mobile Technology Put Orbitz in the Lead?
15) Fiat: Real Time Management with Business Intelligence
16) Big Data Makes Cities Smarter
17) Knowledge Management and Collaboration at Tata Consulting Services
18) Germany Wins the World Cup with Big Data at Its Side
19) Analytics Help the Cincinnati Zoo Know Its Customers
20) America’s Cup: The Tension between Technology and Human Decision Makers
21) Westinghouse Electric Takes on the Risks of a “Big Bang” Project
22) Britain’s National Health Service Jettisons Choose and Book System
23) L’Oréal’s Global Makeover
24) E-Commerce Russian-Style
25) South Korea’s Restricted Internet

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